Posts Tagged with "Employer Branding"
View all postsIs Social Media an Effective Healthcare Recruitment Tool?
By Riia O'Donnell - February 15, 2023
The reach of social media cannot be underestimated and it important for healthcare recruiters to have a presence on all the major platforms. Social media marketing allows healthcare facilities to both target a specific audience, or cast a wide net. Here are a few other benefits of social media recruiting you may have overlooked.
How to Create a More Compelling Job Posting
By Riia O'Donnell - May 18, 2021
When marketing a new job ad, ask yourself the following question: if I were a job-seeker, would I respond to this ad? If your answer was no, then you should be reading this article to find out why.
How to Leverage Social Media for Healthcare Recruitment
By Riia O'Donnell - February 19, 2020
With up to 90% of physicians alone on social and professional media sites, healthcare institutions, large and small, should make their institution’s presence known.
Top 3 Healthcare Staffing Trends of 2020
By Jennifer Alexander, SHRM-CP - January 27, 2020
Like 2019, 2020 will push employers to maximize their resources while focusing internally on how they want to sell themselves to potential hires. With an ever-shrinking candidate pool and continued shortage of healthcare professionals, it will be more important than ever for organizations to become both unique and efficient in their staffing strategies. Social media, candidate sourcing, and the candidate experience will shape the success of the healthcare industry.
Why Good Candidates Turn Down Job Offers – and What You Can Do About It
By Riia O'Donnell - January 17, 2020
Too often the best recruitment efforts fall flat. The process seemed to be going well, with an eager, talented candidate and an equally eager and impressed department head. The match seemed inevitable, but when the offer came, it was refused. While there may be some specific reasons job seekers turn down an offer, some of the basics – and what you can do about them – are all too common.
How to Create Job Postings That Stand Out
By Riia O'Donnell - July 25, 2019
Job postings today must outline what you can do for them, and provide insight into the values you hold. When your messaging is clear, you’ll attract talent whose vision for their career aligns exactly with your needs.
How to Source Passive Candidates in Healthcare
By Jennifer Alexander, SHRM-CP - May 28, 2019
The recruiting world has changed substantially over the last few years. With unemployment sitting at 3.6% as of April 2019, the lowest since December 1969, organizations must become more creative in the way they attract candidates. Not only should recruiters post appealing job advertisements, they must seek out the passive candidates who could be potential top talent but are not applying to your openings.
Recruitment Resolutions for 2019
By Riia O'Donnell - April 23, 2019
In an employer market, recruitment is easy, but in today’s candidate market, an impeccable recruitment process is needed to win the war on talent. Resolve to make 2019 a year you focus your recruitment efforts smarter, not harder.
Employer Branding Nets Top Talent
By Riia O'Donnell - May 31, 2018
Today’s buzzword for Human Resource professionals is “branding.” While the term branding brings to mind Mad Men-style marketers, effective recruitment branding is not fiction. A strong employer brand equates to a talent pipeline waiting for the chance to join your team.
Reputation Management and Recruitment
By Riia O'Donnell - May 16, 2018
You work tirelessly to serve and to create a sterling reputation in the healthcare community. You’re diligent in protecting your institution and promoting a vibrant, engaged workforce, and your recruitment team works hard to position you as a top employer in the area. But a handful of negative online reviews can destroy what you’ve built in a matter of hours or days.
