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Online Marketing Strategies for Medical Practices

5 Tips for Medical Practices Getting Started with a Digital Marketing Strategy

Medical practices today are tasked with doing an incredible amount of work with significantly less resources, which is why the thought of implementing a digital marketing campaign may seem like a daunting task. However, even with limited resources, some of these strategies can be easily implemented and the return on investment can be well worth it.

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Emotional Intelligence in the Recruitment Game

Emotional Intelligence is Essential in Recruiting

Resumes tell us what the person has done and if that were the only criteria for hiring, no one would have to interview. Will they challenge the group or ease comfortably in; will they grow with the position? Do they have the leadership qualities needed to corral the team? Will this innovator who says he loves to think outside the box feel stifled in a structured environment?  Recruiters with strong emotional intelligence understand there’s more to a successful hire than a skills match, they look for traits that will complement the group as well as the candidates.

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7 Best Practices for Physician Onboarding

Best Practices for Physician Onboarding

The average cost to turn over a physician is $1.2 million. In addition, the physician candidate pool is steadily decreasing. Effective onboarding is not just another task to add to everyone’s already hectic schedules. It is not just another meeting that needs to be attended. It is an essential process that improves productivity and helps to reduce turnover, ultimately increasing revenue and enhancing physician satisfaction and engagement.  It is a necessary part of the recruitment and employment process that cannot be ignored or forgotten.

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Recruiting a Diverse Workforce in Healthcare

How and Why to Recruit a Diverse Workforce in Healthcare

The prevailing wisdom is that a diverse workforce in the healthcare industry can lead to better patient outcomes. A workforce that better represents patients may be more adept in practicing cultural competency, awareness, and sensitivity. Institutions that work toward diversity in their recruitment and acquisition can see many positive results for their efforts; as their workforce expands to better meet the needs of their consumers, their environment and brand may also reap benefits. Moving toward a more diverse facility is something almost every healthcare provider should prioritize.

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Employee Engagement Through Training and Education Opportunities

How to Increase Employee Engagement Through Training and Educational Opportunities

Many organizations face challenges when creating training programs that meet the needs of employees, especially staff who work nights and weekends. Smaller organizations find it difficult to train staff that work nights and weekends. Developing other forms of training access will reduce payroll costs and increase employee satisfaction and engagement by showing your consideration of their personal time.

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Job Descriptions That Pull a Double Shift as Job Postings

How to sell your job with your job description

It’s time for job descriptions to break free of the regulation rut and become a dynamic, evolving document that not only outlines the work but sells potential candidates on joining your team. Advertisements that are candidate-centric are more likely to generate a high response rate, and they start with job descriptions that do the same. With a job description that’s written with candidate need in mind, you can easily translate them into an advertisement that draws interest…

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Inside the Minds of Nurses

Nursing Survey Provides Insight Employer Apply to Recruiting & Retention

What do nurses really want from their employer, and how can institutions provide for them? In most industries, turnover is costly and drains productivity. In healthcare, turnover can impact patient outcomes and a facility’s reputation. In today’s tight market, retention is a top priority, followed only slightly behind by attracting top talent to your institution. Attracting the best talent in the industry and keeping them engaged and retained is a top priority for every healthcare institution.

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Finding and Retaining Top Talent for Your Medical Practice

How to Attract & Retain Top Talent for Your Medical Practice

Taking the time to ensure that you have the right staff may be one of the most important elements for a practice. It requires significant time and effort; however, there are few things that can provide a higher return on your investment.

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Proactive Recruitment Strategies for Healthcare

Proactive Recruitment Strategies Healthcare Can Implement

Human Resource professionals in every industry are responsive to the needs of their institution; when there’s a vacancy, they spring into action, working diligently to fill the opening with the best talent in the shortest amount of time. Recruitment has been a reactive function for as long as there has been HR. But what if recruitment could be proactive – ready with talent on deck to feed needs even before they happen? That is proactive recruitment: anticipating need and having reserves ready…

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Effective Questions for Interviewing Physicians

50 Effective Questions for Interviewing Physicians

Asking the right questions will help guide you in gaining a deeper understanding about the physician, his or her personality, interests, motivations, and whether he or she might be a good fit for your organization. Good listening skills will help you uncover an enormous amount of information…

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